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How Can You Empower Your Business Transformation?

How Can You Empower Your Business Transformation?

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By Shoshana Friedman

Gartner estimates that worldwide IT spending in the enterprise software industry will reach $560 billion in 2021. With companies spending that much money on tech, how can they ensure they are realizing the full value of their company’s software investments?

WalkMe President Rafael Sweary addresses this very question and the role of digital adoption solutions in an enlightening webcast featuring Gartner Senior Director Analyst Melissa Hilbert.

Watch the webcast here and read more for key takeaways.

What are the challenges organizations still face with digital transformation?

Everyone has digital transformation on their mind, but many companies don’t know how to properly implement and achieve digital transformation success. Melissa Hilbert shares that in her opinion, digital adoption can be viewed as the number one issue in a successful or unsuccessful deployment.

When new software is delivered and presented to users without a digital adoption solution or strategy, companies run the risk of employee resistance, frustration, and confusion. This ultimately leads to software waste, and the significant investment to get this new software into the hands of users is not actualized. 

Digital adoption is the fast track to digital transformation

When a digital adoption platform like WalkMe is implemented, immediate results can be seen. The advanced technology gives companies visibility into software usage across their tech-stack and where employees are struggling. Once these pain points are revealed, companies can utilize their digital adoption platform to create useful content to guide users and pinpoint where to automate tedious processes. As Sweary states, “Once you have adoption, that is when you start realizing the benefits of the underlying technology.”

Optimize your business with continued digital adoption

 Digital adoption is not a one-time thing. Rather, it is a continuous process that grows and adapts to updated software and new business workflows your company may introduce.

To fully reap the benefits of a digital adoption solution and empower your business transformation, organizational alignment across departments and business lines are crucial. Sweary says that the companies that successfully implemented a digital adoption strategy have a center of excellence. Their responsibility is to look at their company’s software in a holistic way. They must understand the impact of introducing new software to determine the right digital adoption strategy, while continually analyzing digital adoption efforts to see where there are further areas of improvement and optimization.

Watch the full webcast here

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Shoshana Friedman
Shoshana's background in product and user experience gives her writing a focus on the human aspect of the business and technology landscapes. Her unique UX angle allows her to assess the digital era in a way that is both practical and insightful.