How to Overcome the No. 1 Obstacle to Healthcare Innovation
Hospitals and health systems will always be in demand, but that doesn’t make them immune to the effects of consumerism. Today, patients have more choice than ever before. With online rating tools and greater focus on the patient experience, competition among healthcare providers has reached unprecedented heights. Hospitals must innovate to gain a competitive edge.
Successful technology adoption is a persistent challengeIn addition to enhancing the hospital brand, the adoption of new technology is integral to all aspects of the business strategy. New tech is critical for improving the quality of care and operational efficiency, both of which influence patients’ perception of the care experience. The possibilities to integrate digital tools are virtually endless. But unfortunately, the successful implementation of new digital tools continues to evade many hospital tech leaders.
Only 23% of healthcare CIOs foster innovation effectively50% of healthcare CIOs are responsible for leading innovation in technical/IT matters within their organization, while 31% are tasked with leading innovation across the entire enterprise, according to findings from the 2017 Harvey Nash/KPMG CIO Survey. However, just 23% of healthcare CIOs said their organization is “very effective” at fostering innovation. Less than a quarter of those surveyed—16%—say they are “very effective” at using digital technologies to advance business strategy, according to the report.
What are the biggest barriers to healthcare innovation?Many obstacles have the power to derail innovation efforts. According to the CIO survey, the three most significant barriers to the successful implementation of digital capabilities in healthcare include:
- Overcoming resistance to change (45%)
- Managing issues with legal and regulatory compliance (39%)
- Achieving adequate ROI (37%)